Must-Knows Before Building a Business Website

Spending money on a website that brings zero customers is a common and avoidable mistake. Here is what to know first.

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About this video

A beautifully designed website means nothing if it does not bring in customers. Yet many Sri Lankan businesses spend significant money on web development only to see no measurable result — because they skipped the strategy that should come before the design.

In this video we cover the essential things every business owner must understand before commissioning or building a website: what your site actually needs to do for your business, the difference between a brochure site and a lead-generating site, SEO basics, and the questions to ask any web developer before handing over a rupee.

Our Digital Skills programs cover website strategy and online presence in depth. Message us on WhatsApp to find out about upcoming intakes.

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